Meet the Team
(better yet, join the team)
Prime Data Centers is a private firm owned by entrepreneurs controlling $6B in assets, with a 15 year tenure in development of technology and real estate projects, Prime provides customers with ownership options and dynamic leasing models defining a true corporate partnership. Follow Prime on LinkedIn.
Nicholas Laag - Managing Partner - CEO
Mr. Laag has over 15 years experience in private equity investments and executive level operations in Europe and Asia with experience in Real Estate, Engineering and Water Purification Infrastructure. Previously CEO of United Waters China Ltd a group company of United Waters International AG (UWI) where he is a non-executive director and family member of the controlling shareholder.
Ulrich Pelz – Advisor
Mr. Pelz has over 25 years international experience in operations and investments (and has served as CEO, COO, CFO for various entities).
Previously an Executive Board level Chief Financial Officer of Al Rajhi Holding Group as well as COO for group companies in different countries with activities in Engineering and Contracting for the Power Sector, Real Estate, Financial Services and Building materials. He is also Group CFO of Data Trust Holdings, Luxembourg.
Jeff Barber – Partner – EVP, Sales and Business Development
Mr. Jeff Barber joins Prime Data Centers with more than 20-years of experience leading global sales and marketing teams for some of the world’s largest technology companies. His prior roles have spanned both public and private sectors in a variety of technology verticals. Verticals such as data storage technologies, Business Continuance, High Performance Computing and network technologies.
Hoch Cho – Partner – CIO
Mr. Cho has over 25 years experience in private equity and venture capital in N. America, Europe and Asia.
Previously Founder and Managing Director of Greenlaw International, an investment fund focused on companies commercializing new technologies such as Mitek Systems, Mint Wireless and Ingo Money.
Chris Sumter – Partner – EVP, Acquisitions
Mr. Sumter serves as EVP of Acquisitions for Prime. He brings 20 years of experience in mission critical data centers and colocation facilities. He previously served as EVP at Jones Lang LaSalle where he oversaw the west coast. Prior to this he was co-founder of Santa Clara-based Vantage Data Centers.
Joe Dowd – Facilities Director for Sacramento
Joe Dowd brings 25 years of experience in the building automation space, with the last twelve years focusing on data center operations. He helped commission the first Apple server farms in Nevada. He also managed the maintenance and operations of Intel’s data centers in Northern CA, driving them to higher efficiencies, increased stability and lower maintenance costs. Joe comes to Prime as part of our partnership with Salute Mission Critical.
Jon Falker – Marketing Director
Mr. Falker brings over a decade of marketing leadership to Prime, from small B2B SaaS startups to Fortune 100 tech bellwethers like Intel. Jon has experience leading all aspects of marketing, including branding, messaging, strategic positioning, profitable revenue growth, and customer feedback.
Jenny Przygrodzka -
Ms. Przygrodzka has 15 years experience in financial business controls, accounting, and auditing in both domestic and international venues. Previously she was Financial Manager Business Controls with Guinness (Diageo PLC) where she was in charge of implementing Sarbanes-Oxley across all sites.